Your Website Sucks and Google Hates you with Sam Natello
Most shop owners know they need a website—but they don’t know how bad theirs really is.
In this episode of the Cabinet Maker Profit System, Sam Natello from DotCom Global Media pulls no punches. He explains why your site might not be bringing in work (even if it looks "okay")—and what to do to fix it.
Highlights:
The truth about trust online: Before-and-after pics, reviews, and real photos build trust faster than any fancy design.
Objective vs. subjective suckiness: Google wants speed, responsiveness, and clean code—but people want clarity, connection, and honesty.
Team up or fall behind: Why hiring the right agency (not a one-man shop) helps you stay ahead.
SGE > SEO: Google’s changing. Are you? Learn why experiences matter more now than keywords.
Reviews that win: You don’t need 500 reviews to outrank your competitor—but you do need consistency and recency.
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