In this episode, Dominic Rubino welcomes James Hatfield — a tradesman-turned-tech-entrepreneur — who knows firsthand how costly time on the road can be. After years running a painting and power washing company, James built and sold a financial analytics firm (Sageworks), and now leads product at LiveSwitch Inc.
His key message?
Speed wins. Windshield time loses.
Instead of sending staff to every prospect, James suggests using frictionless video technology. A simple tap via text can give your team real-time visuals — cutting out wasted trips and helping you:
• Close warm leads remotely
• Filter out low-quality prospects
• Prep better before site visits
James shares how he built recurring revenue into his power washing business — and how tradespeople (even cabinet makers) can do the same by:
• Offering maintenance add-ons
• Sealing services
• Strategic “territory claims” like branded QR codes inside cabinets
LiveSwitch’s solution is like a Nextel walkie-talkie — but smarter. It helps contractors:
• Reduce miscommunication
• Improve jobsite visibility
• Train and support crews on the fly
• Track installs and service calls with cloud video records
If you’ve ever asked “Why didn’t I close that job?” — the answer might be: speed. Don’t let outdated processes slow you down.
More about James Hatfield: LinkedIn | LiveSwitch
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